Press releases

10. FEBRUARY 2026 / PRODUCT

So sweet! The new Window Color SWEETIES

Marabu launches a window color set featuring trendy kawaii-style designs

Playful, colorful, and full of charm: the new Marabu Window Color Set SWEETIES brings the popular kawaii look to the creative world. The lovingly designed motifs in Japanese-inspired style strike a chord with a young, trend-conscious target group and bring a breath of fresh air to window decorations, DIY projects, and creative gift ideas.

The technique is as simple as it is popular: trace the outlines and fill in with color. Once dry, the designs can be peeled off and applied to windows, mirrors, or other smooth surfaces. In no time at all, you can create cute little works of art that can be rearranged or exchanged at any time—ideal for children, teenagers, and adults, and of course for all kawaii fans who enjoy uncomplicated creativity. The set contains everything you need to get started right away: 6 liners in fresh and pastel shades, a painting foil, and a coloring template with 34 cute motifs.

With the SWEETIES set, Marabu offers retailers the opportunity to tap into a highly topical trend. Kawaii — the playful, cute style from Japan — is currently dominating social media feeds, fashion collections, and DIY communities. The new Window Color Set picks up on this trend and translates it into an attractive creative product that will delight beginners, experienced crafters, and every kawaii fan.

SWEETIES also makes a visual statement: the packaging deliberately breaks away from the familiar Marabu design line and presents itself in a trendy and playful way. This makes the set not only a creative highlight, but also an eye-catching impulse buyer on the shelf.

Set contents: 6 x 25 ml liners: 020 Lemon, 236 Light Pink, 007 Lavender, 061 Reseda, 070 White, and 073 Contour Black, 1x DIN A4 painting film, and 1x DIN A3 template with 34 cute motifs.

With SWEETIES, Marabu is launching a ready-to-use set that captures the spirit of the times and celebrates creativity in its happiest form. A must-have for anyone who loves color, imagination, and trends.

The new products will be available from March 2026.

Discover the fascinating world of Marabu:

www.marabu-creative.com/

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Marabu has been synonymous with high-quality special colours with the “Made in Germany” quality seal for more than 160 years. Whether it is paints for special printing processes, hobbies or leisure time, or demanding works of art – Marabu products are leaders when it comes to meeting worldwide quality requirements in all areas. With distribution in more than 50 countries, we offer an incomparable full range of creative colours, simple-to-use products, tools and ideas, so that creativity can be indulged in all forms and colours. We develop sustainably and safely. Our utmost priority is of course to protect and safeguard the natural environment. Our annual environmental report gives detailed information about our commitment to the environment.

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